We plan on continuing to add helpul product information to this site and providing our customers with the best selection of OEM and aftermarket integration products. Keep checking back as we continue to add more and more features to the site. Any comments can be directed to blitzsafe@blitzsafe.com.

The new Blitzsafe iUI iPhone™ universal interface is a new genre in iPhone™ interfaces that will work with any OEM head unit in any vehicle that already has an auxiliary input, or auxiliary converter already installed. The iUI will also work with any aftermarket head unit with an auxiliary input.

This device connects to any auxiliary input, and to the bottom connector of your iPhone™. When connected, you will get the cleanest sound, plus it will also charge your iPhone™ while you are using it. The iUI will continue to charge the iPhone™ after vehicle ignition is switched off.

XM Satellite Radio (Nasdaq: XMSR - News), the country's number-one satellite radio service, today announced it signed up more than 1,360,000 subscribers, representing 1 million net additional subscribers in the year 2003, extending its market dominance in satellite radio.

To view the Multimedia News Release, complete with Hi-Res image, go to: http://www.prnewswire.com/mnr/xm/11709/

"XM delivered an outstanding performance in 2003 with more than 1 million new customers choosing our service this year for a total of more than 1.36 million subscribers overall," said Hugh Panero, XM President and CEO. "During the fourth quarter of 2003, XM added more than 430,000 customers -- our best quarter ever. Equally exciting is the more than 23,000 subscribers who signed up on Christmas Day, the biggest single day in the history of the company. By the end of 2004 we expect to have 2.8 million subscribers, reflecting an increase of more than 1.4 million subscribers during 2004."

XM Introduces 2004 Content Lineup Featuring 100% Commercial-Free Music plus XM Instant Traffic & Weather Channels

Building on the momentum of 2003, XM announced an exciting content lineup for 2004. XM will offer 100 percent commercial-free music channels beginning in February.

"XM has established itself as the ultimate destination for music lovers. With our new content lineup, the music lover can now get more high-quality music, commercial-free, on XM than on any terrestrial or satellite radio alternative," Panero said. "The New York Times says XM is the 'HBO of satellite radio.' When you combine XM's live programming with the most commercial-free music channels in satellite radio, it's clear that XM programming will be even more amazing in 2004."

In 2004, XM will also roll out XM Instant Traffic & Weather channels, offering listeners in-depth, up-to-date information about road and weather conditions in 21 major metropolitan markets nationwide, 24 hours a day, seven days a week, with greater detail and more frequent updates than available elsewhere.

XM Instant Traffic & Weather will be presented by XM in cooperation with Mobility Technologies, a leading provider of traffic data, and The Weather Channel. The first 15 XM Instant Traffic & Weather channels will debut in March for the following metro areas: New York City, Los Angeles, Washington, D.C., Dallas-Ft. Worth, Chicago, Houston, Detroit, Philadelphia, Phoenix, San Francisco, Tampa-St. Petersburg, Orlando, Baltimore, Pittsburgh, and St. Louis. Dedicated channels for Boston, Atlanta, Miami-Ft. Lauderdale, Minneapolis-St. Paul, Seattle, and San Diego will be introduced later in 2004.

XM's 2004 lineup features new music channels, including ones devoted to adult contemporary music, top country hits, jambands, alternative rock's greatest tracks, and cutting-edge punk, plus MSNBC and new talk programs.

In 2004 XM will offer a total of 121 channels -- 68 music channels, 32 news, sports, talk, and variety channels, and 21 XM Instant Traffic & Weather channels -- for the basic monthly fee of $9.99 a month.

XM Partners with JetBlue Airways and AirTran Airways
In an industry first, XM announced it will provide in-flight audio entertainment to every seat on AirTran Airways (NYSE: AAI - News) and JetBlue Airways (Nasdaq: JBLU - News) flights utilizing a system provided by LiveTV LLC, a wholly- owned subsidiary of JetBlue Airways. The XM in-flight service will be introduced on JetBlue Airways' existing fleet of Airbus 320 aircraft beginning this fall and on its new fleet of Embraer 190 aircraft when introduced into service next year. AirTran Airways will offer XM on its existing fleet of Boeing 717s this fall, as well as its new Boeing 737 aircraft when introduced into service.

"XM is pleased to partner with outstanding airline brands such as AirTran Airways and JetBlue Airways, who together carry more than 20 million passengers a year. XM will be a great entertainment feature for these passengers, who will have the opportunity to experience our outstanding audio content throughout their flights. This will be a strong, mutually rewarding partnership between XM and these fine, innovative air carriers," Panero said.

New XM Radio Products
XM announced the introduction of new wireless FM audio adaptors for its popular Delphi XM SKYFi and Roady product lines. The SKYFi and Roady audio adaptors (MSRP $29.99 each) deliver XM to any car with an FM radio system. These sleek accessories plug conveniently into the vehicle's cigarette lighter. The adapters wirelessly transmit XM to a vehicle's FM radio and provide power to the receiver.

XM continues to expand its presence in the home with the introduction of the Roady home adapter (MSRP $39.99). The home adapter connects the Roady, which BusinessWeek magazine named a "Best Product of 2003," to a home stereo or a set of powered speakers.

Delphi has announced the introduction of the Delphi CD Audio System (MSRP $179.99), the first AM, FM, XM, CD and MP3-capable boom box. This product delivers XM programming through the Delphi XM SKYFi receiver (MSRP $99.99), the best-selling satellite radio in its class with more than 500,000 units produced since its introduction in 2002.

XM is enhancing its aftermarket car stereo product line with the recent introduction of the XMCommander (MSRP $159.99), an XM radio that works with any AM/FM car stereo, regardless of the brand. The XMCommander, distributed by Terk Technologies, blends seamlessly with the dashboard. It has a two-line display and includes the smallest satellite antenna available. This device is especially attractive to consumers who own luxury cars and want a sleek, elegant-looking system.

Last month, Alpine Electronics introduced the industry's first in-dash stereo head unit with a fully-integrated XM radio, along with AM, FM, and CD functions. This new receiver, which was recently named a Consumer Electronics Show 2004 Innovations Award winner, eliminates the need for a separate XM tuner box. Alpine, Pioneer and Sony will also continue to carry a broad selection of XM-ready car stereo products.

Finally, the new XM Direct device features a low cost, universal tuner that directly connects to the car stereo system using a smart digital adapter cable (combined MSRP $99.99). Once the XM Direct is connected, you can listen to XM on the in-dash car stereo using the existing stereo controls. Blitzsafe introduced the very first XM Direct adapter cable for BMW and Mini automobiles last fall. Blitzsafe is expected to introduce adapter cables for Alpine and Sony head units in the first quarter. In addition, Terk Technologies is introducing XM Direct adapter cables for Kenwood and Pioneer head units.

About XM Satellite Radio
XM is America's #1 satellite radio service. With more than 1.36 million subscribers today, XM is on pace to reach 2.8 million subscribers by the end of 2004. Broadcasting live daily from studios in Washington, DC, New York City and Nashville, Tennessee at the Country Music Hall of Fame, XM's 2004 lineup includes more than 120 digital channels of choice from coast to coast: 68 music channels that will be 100% commercial-free beginning in February 2004, featuring hip hop to opera, classical to country, bluegrass to blues; 32 channels of premier sports, talk, comedy, children's and entertainment programming; and 21 channels of the most advanced traffic and weather information for major metropolitan areas nationwide. Affordable, compact and stylish XM satellite radio receivers for the home, the car, the computer and boom boxes for "on the go" are available from retailers nationwide. In addition, XM is available in more than 80 different 2004 car models. XM is a popular factory-installed option on more than 40 new General Motors models, as well as a standard feature on several top-selling Honda and Acura models.

For more information about XM, visit http://www.xmradio.com.

Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for the Company's service, the Company's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 8-K filed with the Securities and Exchange Commission on 6-03-03 and Form S-3 filed on 8-08-03. Copies of the filing are available upon request from XM Radio's Investor Relations Department.

The SkyLink also allows the SkyFi to be removed and replaced for transportability.

"If you have a SkyFi, now you have this big thing sitting on your dash destroying the ergonomics of your car. People want the factory look and they don't want to have clutter in the car. And it's a much safer environment," said Blitz Safe president/CEO Ira Marlowe.

The SkyFi is a leading XM Satellite Radio component.

Blitz Safe's SkyLink can mount in the trunk, under the seat, glove compartment and other locations. It comes with a cradle, a micro antenna and specific interfaces for various cars and radios. Suggested retail price is expected to fall in the neighborhood of $129, including the interface and antenna.

By Amy Gilroy
From the 11/24/2003 issue of TWICE

In addition, president and CEO Hugh Panero said at an analyst's conference that XM expects to overshoot analysts' predictions for its 2004 subscriber level of 2.5 million.

Panero says XM represents 85 percent of the satellite radio market, adding, "We now have the wind at our backs. We have all the characteristics of a mass-market phenomenon."

XM added 237,395 subscribers in the third quarter, ending Sept. 30, for a total of 929,648 subscribers.

On the retail front, XM said Wal-Mart is ramping up its selection and should become a bigger factor in future sales. Target is also performing a test market on XM products, said XM.

Sales of the new universal tuner/FM modulator, the XM Commander, are limited at present, although the company said production is ramping up. XM said 18,000 XM Commanders have been produced to date, along with 100,000 new Delphi XM Roadies.

Panero said XM is working with Satellite Radio Direct, Syracuse, N.Y., to package its new XM Direct tuner/antenna kit with cables for various aftermarket and OEM applications. A cable for BMW radios is already available from Blitz Safe, with an Alpine cable expected in January. Cables for several other brands are expected to be announced at CES, Dan Murphy, retail marketing and distribution senior VP, said.

On the new car front, OEM XM sales accounted for more than half the new subscriber additions for the third quarter, with the same split forecast for the fourth quarter, said Panero. General Motors and Honda are expected to manufacture a combined one million XM factory-equipped vehicles in the 2004 model year, with 200,000 of those from Honda. GM expects to account for a total of 400,000 subscribers by the end of 2003, and should reach 1 million subscribers by the end of the first quarter next year, said XM.

By Amy Gilroy
From the 11/24/2003 issue of TWICE

While Sirius is making inroads into the home stereo market with new audio rack system components, XM says its focus next year will be to build its retail presence.

To that end, the company will launch Dec. 1 a $60 mail-in rebate on the XM Commander, a universal XM tuner/FM modulator, when a customer purchases one along with any aftermarket car stereo head unit. The company said it will have enough product in stores by December to support the rebate. The price of the XM Commander, after the promotion, is $99.

According to Dan Murphy, XM's senior VP, retail marketing and distribution, 12-volt retail sales of satellite radio products, until now, have been hampered by high-priced tuners. "When someone comes in to buy a $179 head unit and you're trying to sell him a $250 [satellite radio] attachment, it doesn't work. Satellite Radio accessories should optimally cost $69 to $99 or lower," he said.

XM said it is hoping the Commander will become a significant part of its sales portfolio. Murphy said the XM Commander should account for at least 20 percent of all XM product sales, from a pool that also includes the Delphi Roady, the Delphi XM SkyFi, XM Direct and the XM PCR for computers.

Murphy said the rebate is designed to draw two types of customers. "We're giving the retailer a tool to increase his attachment rates with his current store traffic, for the customers that come in to buy a new head unit," he said, noting the Commander has RCA jacks for direct head-unit attachment. Retailers can also use the product to attract customers who may have an OEM system they are happy with, but who want to add XM via the Commander's FM modulator, he said.

"If every single car stereo head unit was sold with an XM tuner, retailers would increase their business by 50 percent," Murphy added.

From the 11/24/2003 issue of TWICE

XM Direct is a universal tuner that can be connected to any satellite-radio-ready car stereo with smart digital adaptors developed and distributed by third-party companies. XM Direct uses an open operating system to give third parties the opportunity to develop a wide range of adaptor cables to satisfy consumer demand in the automobile aftermarket and OEM segments. The third-party adaptors connect the XM Direct to the in-dash stereo system so drivers can tune into XM Radio using their existing stereo controls.

"With XM Direct and smart digital adaptors, automobile dealerships and retailers can now satisfy customers who want to listen to XM through their in-dash stereo, regardless of vehicle or car stereo brand," said Dan Murphy, Senior Vice President, Product Marketing and Distribution, XM Satellite Radio.

The companies Blitzsafe and Terk Technologies are currently developing a variety of smart digital adaptors for XM Direct. Blitzsafe has developed and shipped the first adaptor for 2003 and 2004 BMW and Mini vehicles, which is sold through Satellite Radios Direct. Consumers will be able to purchase XM Direct from participating BMW and Mini dealers for $299 plus installation.

Ira Marlowe, President of Blitzsafe, said, "This reminds me of the early days when we were instrumental in getting CD changers to become more widely available as a new audio platform. We are very excited to be offering the very first digital adaptor for XM Direct for BMW and Mini. It accurately transfers the superior digital sound quality of XM with full functionality, and it enables key features that can't be found on the existing BMW and Mini satellite systems. And this is just the beginning. We look forward to introducing more adaptors for more applications in the near future."

Blitzsafe is working with Alpine to develop an adaptor for its aftermarket car stereos available early next year.

Terk is also aggressively developing adaptors for other exciting applications to be introduced in January at the 2004 Consumer Electronics Show in Las Vegas. All of these adaptors for XM Direct will connect the tuner to the manufacturers' equipment and provide seamless operation and digital sound quality.

Satellite Radios Direct will sell both the XM Direct tuner and the Blitzsafe BMW/Mini adaptor to provide dealers with one distributor contact for both components through its web site www.SatelliteRadiosDirect.com or by calling 1-888-XM4-CARZ (1-888-964-2279). Consumers who are not near a participating dealer can purchase XM Direct through the website www.radiosandmore.com.

Companies interested in learning more about the XM Direct Development Community can contact Rocco Tricarico, Director of Product Marketing & Distribution for XM Satellite Radio, at xmdirect@xmradio.com.

About XM Satellite Radio
XM is America's #1 satellite radio service. With over 1 million subscribers, XM is on pace to exceed 1.2 million subscribers later this year. Broadcasting live daily from studios in Washington, DC, New York City and Nashville, Tennessee at the Country Music Hall of Fame, XM provides its loyal listeners with 101 digital channels of choice: 70 music channels, more than 35 of them commercial-free, from hip hop to opera, classical to country, bluegrass to blues; and 31 channels of premiere sports, talk, comedy, kid's and entertainment programming. Compact and stylish XM satellite radio receivers for the home, the car, the computer and even a boombox for on the go are available from retailers nationwide. In addition, XM is available in more than 80 different 2004 car models. XM is a popular factory-installed option on more than 40 new General Motors models, as well as a standard feature on several top-selling Honda and Acura models.

XM is proud to actively support the lifesaving efforts of The Marrow Foundation and the National Marrow Donor Program to increase the size and diversity of the national Registry of unrelated blood stem cell and marrow donors.

For more information about XM, visit http://www.xmradio.com.
Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for the Company's service, the Company's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 8-K filed with the Securities and Exchange Commission on 6-03-03. Copies of the filing are available upon request from XM Radio's Investor Relations Department.

A second company offering similar service – Sirius Satellite Radio – quickly joined XM in February 2002.

Less than a year later, land-based radio stations followed the satellite broadcasters into the digital age. In fall 2002, the first terrestrial AM and FM stations began preparing their own commercial digital broadcasts in preparation for the launch of home and car receivers, just days after the Federal Communications Commission (FCC) gave its nod to the technology behind the digital broadcasts. Appropriately enough, Detroit’s own WDMK-FM, located on the home turf of the giant U.S. automakers, became the first American radio station to go digital in early 2003.

Satellite Radio Roots
The FCC awarded satellite digital audio radio (SDAR) licenses to XM and Sirius in 1997 after they successfully bid for spectrum in the 2.3 GHz band. Since receiving their licenses, the two companies have launched high-powered satellites, respectively built state-of-the-art studios in Washington, D.C. and New York, hired DJs, show hosts and other on-air talent, digitized millions of songs and other audio content, secured licensing deals with dozens of radio programmers and formed partnerships with automakers, consumer electronics companies and others.

Both companies provide subscription services offering a mix of ad-supported and commercial-free channels, the latter with near-CD quality. For $12.95 per month, Sirius offers 60 commercial-free music stations and 40 sports, news, talk and entertainment channels (most with commercials). For its part, XM charges only $9.99 per month but offers fewer commercial-free music stations, even though more than 35 of its 70 music channels run no ads. XM also offers 31 news, sports, talk and entertainment channels, most of them with commercials.

Key Benefits, Potential
The key to satellite radio sales is the auto market, given that vehicles outnumber homes by a wide margin. More than 213 million cars and light trucks crisscross highways and local roads today, according to the latest figures from market researcher The Polk Co. That is about twice the number of households (106.3 million) in the nation, according to the latest U.S. Census Bureau statistics.

The rival satellite services aim to provide uninterrupted programming to motorists when they travel from one local-radio market to another (as often happens during a daily commute) or into areas with few or no listenable radio stations. Moreover, they promise to provide this benefit without the multipath distortion that afflicts traditional analog FM broadcasts, which is better known as static.

The most recent U.S. Department of Transportation (DOT) statistics underscore the automotive potential for satellite radio. There are 115 million commuters in the U.S., of which 34 million travel more than 45 minutes each way. On top of that, there are more than 1.1 million long-distance haulers and 9.3 million recreational vehicle owners. In Houston alone, Sirius points out, more than 800,000 people spend at least an hour a day commuting, while 300,000 people commute for an hour or more in Denver.

The satellite services also offer benefits to drivers who rarely venture outside their local radio market, as well as to homebound radio listeners. All consumers can take advantage of the services’ targeted, cable-TV-like ability to deliver a range of music, sports, talk, children’s and news programming to a niche audience often ignored by mainstream terrestrial broadcasters.

The services cover a wide spectrum of musical tastes, from Latin to swing music to bluegrass. They often feature many variations within each musical genre too. There is not one country channel; there are multiple channels offering new country, old country, alternative country and the like. XM’s Latin choices, for example, include Latin jazz, Spanish rock and Tejano. Both companies also dedicate channels to the music of particular decades. There is plenty of news, sports and information, much of it provided by well-known content partners such as CNN, ESPN, BBC, CNBC, Discovery and USA Today.

In contrast, more than 70 percent of all AM and FM stations play only one of five formats – news, oldies, hits, country and urban – XM contends. The satellite services’ programming diversity demonstrates a broad demographic appeal that should help expand the customer base of the car audio aftermarket beyond its core group of male teens and young adults. In fact, XM found that its initial customers were equally distributed over various age groups and did not begin to trail off until age 55.

Some industry analysts believe that 20 percent of all vehicles, or nearly 40 million overall, could end up with satellite radios by 2007, five years after XM and Sirius launched. Others believe that milestone could take up to seven years to reach. But no matter which forecast proves to be more accurate, the services clearly have a long way to go to get there. In April 2003, for instance, XM, by far the leader in the satellite radio market, said its customer count topped the 500,000 mark and predicted that it would reach 1.2 million by the close of 2003.

Challenges
The initial rush of orders indicates that consumers are embracing digital satellite radio with about as much enthusiasm as they welcomed digital satellite television. Despite early satellite operational problems, a launch date that had to be delayed two months because of the Sept. 11 terrorist attacks, financing woes and a sluggish economy, XM reported 483,075 subscribers at the end of the first quarter, up an impressive 135,916 from the end of 2002 and six times the amount that it added a year earlier. Similarly, Sirius – after being beset by its own set of problems and barely avoiding bankruptcy in early 2003 – closed the first quarter with its best performance ever, more than doubling its subscriber total to 68,000.

The challenge facing XM and Sirius is to provide enough compelling programming to lure consumers into subscription plans when they are accustomed to receiving terrestrial radio broadcasts free. How much consumers are willing to pay for satellite radio service, if anything, has been a hotly debated topic in the industry. In CEA Market Research’s latest survey on the subject, 37 percent of consumers said they would be willing to shell out up to $10 a month and another 15 percent said they would pay up to $20 a month. The biggest chunk of consumers (48 percent), however, said they would not spend a dime.

In a separate study in late 2002, J.D. Powers and Associates found that satellite radio did not exactly rank near the top of the list of new and emerging automotive features desired by consumers. Satellite radio notched 22nd place on the list of 25 features, although it did improve to the 18th slot once respondents learned how much all the services would cost.

Even with these questions about price, the installed radio base is clearly quite promising for aftermarket suppliers. Some 95 percent of car owners now have an AM/FM radio in their vehicle, according to CEA Market Research. CEA’s research also shows that AM/FM radios have been the third most popular aftermarket mobile consumer electronics purchase over the last two years, with 32 percent of aftermarket buyer’s spending money on them. Plus, a growing number of online consumers, or 13 percent, who expect to buy some kind of car aftermarket product in the next two years anticipate that it will be a digital or satellite radio.

XM and Sirius certainly promise to make satellite radio a hotly contested market. XM is shooting for 1.2 million subscribers by the end of 2003 and up to 4 million customers, its projected breakeven point, by the close of 2004. In similar fashion, Sirius is gunning for 300,000 subscribers by the end of 2003 and up to 2 million customers, its projected breakeven mark, by sometime in 2005.

However, both XM and Sirius, which already have raised and spent more than $1 billion in capital between them, face continued steep costs in a challenging economy. In separate efforts to position themselves for these challenges, XM closed on a new $475 million funding package in late January 2003 while Sirius completed a $1.2 billion recapitalization in early March.

Aftermarket Deals
Seeing great potential for satellite radio, consumer electronics makers and retailers are seeking to help the two companies reach their ambitious goals. On the product side, one hot new device is Delphi’s XM SkyFi satellite radio system. Billed as the first portable satellite radio, the SkyFi “boom box” allows users to listen to XM’s channels in their cars, homes or anywhere else they may go. In January 2003, XM said it expected about 80,000 SkyFi units to ship to retailers in the first half of the year. Plans call for all 2,100 Wal-Mart stores in the U.S. to start selling the boom boxes and the rest of the Delphi SkyFi radio line by the end of May 2003.

Both Sirius and XM now have lined up a strong roster of CE makers for their aftermarket radio systems. Clarion, Kenwood, Panasonic and Audiovox churn out radios for Sirius while Alpine, Pioneer, Sony, Delphi and Audiovox all produce radios for XM.

Satellite radio also is providing opportunities for the integration aftermarket. For instance, Blitzsafe has developed an inexpensive line of adapter cables to connect an XM tuner to new and aftermarket radios. The Blitzsafe integration products promise to reduce the installation time on premium vehicles with pre-wiring harnesses.

Automaker Partnerships
On the factory side, General Motors, a major investor in XM, is leading the way in satellite radio. GM, which was the first automaker to offer XM as a factory-installed option on its 2002 Cadillac DeVille and Seville models, expanded XM to 25 car, truck and SUV models for the 2003 model year. Plans call for extending XM radio to another 19 vehicles, or 44 of GM’s total 57 lines, for the 2004 model year, including the Chevrolet Malibu mid-sized pick-up, the Chevy Trailblazer SUV and the new Buick Rainier.

In addition to its large GM base, XM, which also is backed by the American Honda Motor Co., has its radios installed in many Honda and Acura models. Plus, Toyota, Isuzu, Infiniti, Nissan, Audi and Volkswagen all are incorporating XM radios into at least some of their new 2004 vehicles.

Sirius is no slouch in this department either. Boasting exclusive partnerships with DaimlerChrysler, Ford Motor and BMW, its satellite radios now are in select BMW, Mini, Chrysler, Dodge, Jeep, Nissan, Infiniti and Mazda 2003 models. Other brands planning to introduce Sirius in their 2004 models include Ford, Lincoln, Mercury, Mercedes-Benz, Jaguar, Volvo, Audi, Volkswagen, Land Rover and Aston Martin

Because satellite radios are addressable, Sirius and XM both intend to provide wireless data and other telematics services to motorists. Among other things, these services would remotely unlock vehicle doors if the keys are left inside, remotely start the engine on cold mornings and even deliver customized content to vehicle owners. In early April 2003, for example, XM and Weather Works introduced a service to deliver detailed, real-time, graphical weather data to mobile users in the marine, aviation and emergency management markets.